Copyrighted Content: Tell No Tales
Arrrrrgh you ready for Google Pirate?
If you’ve been paying attention to Google lately, you may have heard that the company recently launched an attack on Internet pirates — that is, websites that are unlawfully posting copyrighted material. But will it affect you? If your site contains content or images that are the same as those found on other sites, you may get ensnared by Google’s Pirate update. Let’s take a look at the history of the Pirate…
Back in 2012, Google was under a barrage of fire on the Internet’s high seas. Incensed that the search giant was doing little to combat piracy, critics were blasting it from all directions. In response, Google launched the Pirate update, a series of algorithm changes aimed at punishing websites suspected of violating copyright laws.
Two years on, it seems some websites are unimpressed with Google’s maritime prowess. To again assuage its critics and reel in more offenders, in October Google released another update to Pirate.
As with other updates, Pirate functions like a filter. All websites are run through this filter, and those that are found to be in violation are thrown in the brig. There is no chance of getting out until Google decides to release a new update.
If all of this is making you seasick, you’re not alone. For many healthcare practices, updates such as Pirate can be a source of considerable stress. This is especially true for practices that have hired Internet firms to come up with their content and imagery, because it’s difficult to know if these elements are licensed or pirated. If the content is the same as on other sites, Google may assume the content has been taken improperly.
The good news? Ceatus clients have no reason to worry, as our team of professional healthcare writers, web developers, designers, SEO experts, programmers and client services specialists make sure that all of your Ceatus-produced content and images are above board.
So what about your website? Are you sure of its origin? If you are concerned that the company you hired to provide legitimate content may in fact be a pirate on the run from Google, Ceatus can help. We will replace the content in question with fresh, updated, original, non-pirated content before you get caught in Google’s net.
Why walk the plank? To learn more, contact Ceatus today.
Ask the experts
Q Why do TV dinners have Thanksgiving to…thank?
A In 1953, someone at Swanson misjudged the number of frozen turkeys it would sell that Thanksgiving – by 26 TONS! Some industrious soul came up with a brilliant plan: Why not slice up the meat and repackage it with some trimmings on the side? Thus, the first TV dinner was born! Click here for other fun Thanksgiving facts: http://www.cnn.com/