Dr David Evans and Devin Butler’s Presentation Well Received in Barcelona
Ceatus’ own Dr David Evans, CEO, and Devin Butler, Head of SEO, spoke to a standing-room-only crowd at the Practice Management Programme of the ESCRS meeting in Barcelona over the Labor Day Weekend, Sept 6th. The audience was comprised of ophthalmologists and premier practice managers from across Europe, Canada, USA and Africa.
Dr Evans kicked off the course by explaining the three common sense elements of executing and evaluating a successful online strategy. Mr. Butler followed and provided an important overview of how search engines work, how to get practice websites highly ranked on Google and how to avoid the Google Panda and Penguin penalties.
This highly attended session was moderated by Rod Solar, a distinguished practice management consultant from the UK. Dr Evans’ presentation was well-received and highlighted in the ESCRS daily magazine, ET Today. This is the fifth year in a row that our team has been invited to speak at the ESCRS meeting.